Rug Cleaning & Deep Clean in London
Looking to deep clean a rug without risking the colours or the weave? Carpetix provides specialist rug cleaning across London, using WoolSafe-approved solutions matched to each fibre - from Persian hand-knotted weaves to modern synthetics.
A rug hides more than it shows
A rug can hold several times its own weight in dry soil before it even looks dirty. That grit sits at the base of the pile, wearing down the fibres and dulling the colours every time someone walks across it.
A proper deep clean flushes that build-up out, lifts trapped odour and revives the original colour - safely. The key is matching the moisture and chemistry to the fibre, which is exactly why a general carpet method is the wrong tool for a good rug.
Cleaning wall-to-wall carpet too? See our deep carpet cleaning service.
Rug types we clean
Every rug is different. Before we apply any chemical, we identify the fibre, test for colour-fastness, and select the correct cleaning method. No single-solution approach.
Persian & Oriental rugs
Hand-knotted silk and wool weaves requiring careful low-alkaline chemistry
Turkish & Afghan rugs
Dense pile tribal rugs cleaned with fibre-safe pre-sprays
Modern synthetic rugs
Polypropylene and nylon rugs - high-extraction safe
Wool & natural fibre rugs
WoolSafe-certified chemistry to prevent shrinkage and colour bleed
Shaggy & deep pile
Extra grooming and air-moving for long pile fibres
Stair runners
Edge-to-edge extraction along every step tread
Our fibre-safe rug process
Dust & inspect
Loose, dry grit is removed first - it makes up most of what weighs a rug down. We then check the fibre, foundation and any weak areas.
Colour test
A quick colour-fastness test on the dyes tells us exactly how much moisture and which solution the rug can safely take.
Gentle deep clean
A fibre-matched, pH-balanced clean lifts embedded soil and odour without stressing natural dyes or the weave.
Dry & groom
Controlled air-drying followed by pile grooming restores the direction and softness of the rug.
WoolSafe-approved chemistry
All cleaning agents we use on wool and natural fibre rugs carry the WoolSafe seal of approval. This independent standard means the product has been tested to be safe for wool fibres, leaving no alkaline residue that would damage delicate pile or cause yellowing over time.
On-site or collection - your choice
Cleaned in your home
Most rugs are cleaned in situ. It is convenient, there is no waiting for a return, and you see the whole process. Ideal for everyday wool and synthetic rugs.
Collection & return
Delicate, antique or heavily soiled rugs may benefit from a controlled clean off-site. We collect, clean and return - and always advise honestly which route suits your rug.
Specialist rug care you can trust
A rug can be the most valuable soft furnishing in a home, so it deserves more than a general clean. Our certified team matches the method to the fibre, backed by WoolSafe-approved products and full insurance.
NCCA-certified technicians
Trained and certified by the National Carpet Cleaners Association to recognised industry standards.
WoolSafe-approved products
Fibre-safe, non-toxic chemistry that protects wool, natural and delicate materials.
£5m public liability insured
Fully covered in every home, rental and commercial property we work in.
Local to Leytonstone (E11)
A genuinely local team means faster, more dependable arrival times across London.
Rug cleaning reviews
“Our old Persian rug looked completely revived - the colours were brighter than they had been in years. You can tell they genuinely know rugs.”
“Cleaned our large wool rug in the living room with no shrinkage and no smell afterwards. Careful and tidy the whole way through.”
“The dog had an accident on our shaggy rug and I thought it was ruined. The odour is completely gone. So relieved - thank you.”
Rug cleaning questions
Can you deep clean a wool rug without shrinking it?+
Yes. Wool needs low-moisture, pH-neutral chemistry and controlled drying - exactly what we use. Every product we apply to wool carries the WoolSafe seal, so there is no alkaline residue, shrinkage risk or colour bleed.
Can you clean a valuable or antique rug without damaging it?+
We begin with a fibre and dye test before any chemical is applied. For antique and hand-knotted rugs we use low-moisture, pH-neutral solutions that are safe for natural dyes and delicate foundations. We will always advise if a rug is better sent to a specialist bath-wash facility.
How long does a rug take to dry after cleaning?+
Most rugs are touch-dry in 3 to 6 hours with our air-moving finish. Very dense pile or natural fibres may take a little longer. We groom the pile on completion to speed airflow and prevent any flat-pack drying pattern.
Do you clean rugs on-site or take them away?+
We clean most rugs in situ in your home. For very delicate or heavily soiled rugs that need a controlled environment, we can arrange a pick-up and return service. Get in touch and we will advise on the right approach for your rug.
Book your rug clean
Free quotes with no obligation. We respond within 15 minutes during business hours.
Other Services
We cover the full range of fabric and property cleaning from a single call.
Carpet Steam Cleaning
Hot water extraction that lifts embedded dirt, stains and allergens from deep in the pile.
Upholstery & Sofa Cleaning
Low-moisture deep extraction for sofas, armchairs, mattresses and curtains - fabric-safe.
End of Tenancy Carpets
Tenancy-grade carpet cleaning to help secure your full deposit back at check-out.
Property Deep Cleaning
Full property reset - kitchens, bathrooms, floors, and carpets in a single thorough visit.